Bryan Brooks

( Wisconsin )
Introduction

Paladin Consulting Group LLC is a full-service, integrated public affairs firm based in Madison, WI. Our issue management team brings all available resources to bear to help advance our clients' cause. We are more than lobbyists or consultants. We are strategists with a comprehensive approach to problem solving and issue navigation.

Firm Specialties:
Our integrated approach chooses from a menu of offerings to craft the best possible recipe for our clients' success. We specialize in issue management, lobbying, strategic consulting, procurement, political positioning, grassroots, grass tops, public relations strategy, and corporate and organizational consulting.

The breadth and depth of our political connections ensure that our clients will always be well positioned. Our firm's combined relationships are simply second to none. We know what needs to be done, who needs to be involved, how to coordinate all appropriate resources, and when and where to concentrate our effort.

Clients

1) Alliance of Wisconsin Retailers, LLC

2) Alliant Energy

3) American Promise

4) American Property Casualty Insurance Association

5) Coinflip

6) Community Choice Financial

7) Consumer Data Industry Association

8) Consumer Debt Relief Initiative

9) Copart

10) Cordata

11) Credas

12) Everylife Foundation for Rare Diseases

13) Everytown for Gun Safety Action Fund

14) Flock Group, Inc. dba Flock Safety

15) Fortinet, Inc.

16) Graduation Alliance

17) HNTB Corporation

18) Humana, Inc.

19) InState Partners

20) Instructure

21) J.H. Findorff & Son Inc.

22) Kooth U.S.

23) Penfield Children's Center

24) Plum Identity

25) Sealed

26) Secure Democracy USA and its Affiliates

27) Trane Technologies Company LLC

28) US Dealer Licensing

29) Verizon and its Affiliates (formerly Verizon Wireless)

30) VITU

31) Wisconsin Association of Health Plans

32) Wisconsin Automobile and Truck Dealers Association, Inc.

33) Wisconsin Beer Distributors Association Inc

Number of Years as a Lobbyist

15-20 years

Relationships

Because of our bipartisan makeup, we have strong relationships with legislative leaders and members in both houses and on both sides of the isle. We also have extensive relationships with the Governor's Administration.

Biography

BRYAN BROOKS is a partner with Paladin Consulting Group. With over 20 years of experience in political and policy arena in Wisconsin, Mr. Brooks is well equipped to help a wide variety of clients succeed. Mr. Brooks has strong expertise in strategic consulting, lobbying, procurement, political positioning, grassroots, grass tops, and public relations strategy

Prior to Paladin Consulting Group, Mr. Brooks was the President / Owner of Brooks Consulting LLC, a government and business consulting firm. Mr. Brooks also spent several years at Whyte Hirschboeck Dudek Government Affairs, a subsidiary of Whtye Hirschboeck Dudek SC law firm in Wisconsin. At both Brooks Consulting and WHDGA, Mr. Brooks worked with clients at the local, state, and federal levels in all areas of consulting.

Before beginning his career in government relations, Mr. Brooks served as a Chief of Staff, Research Assistant and Legislative Assistant in the Wisconsin State Legislature. As chief of staff, he was intimately involved in the strategy of all areas of the legislative process. Mr. Brooks has a detailed understanding of the legislative process and procedure as well as a strong familiarity with numerous issues in both houses of the Legislature and in various departments and agencies.

Mr. Brooks has also served as a political strategist on numerous state and national campaigns. Mr. Brooks has close relationships with the Governor's office and his Administration, Attorney General Josh Kaul and his office, and numerous members of the Legislature and their staff.

Last Updated: March 20, 2025